Four Ways The Coca‑Cola Foundation and Partners are Helping Protect Water for the Next Generation 

The Coca-Cola Company’s water strategy includes efficient use in operations and giving back to nature as well as the communities we serve. Since 2015, more than 100 percent of water used in our finished beverages has been returned to nature and communities, supported by The Coca-Cola Foundation (TCCF).

Returning hope to the Eastern Himalayas

Punakha District, Bhutan. Credit: Conservation International / photo by PLUC Network

In West Bengal, India, deforestation and climate change impact communities. A 2024 initiative by Conservation International, funded by TCCF and partners, helps local farmers adopt sustainable practices aiming to restore forests and riverbanks across India, Bangladesh, Nepal, and Bhutan. According to Conservation International, the goal is to plant one billion trees and restore one million hectares of forest by 2030.

Replanting California’s Fire-Ravaged Forests

Tree climbing contractors gather cones that have been dropped by climbers in the Eldorado National Forest. Credit: Andrew Studer /American Forests 

With wildfires increasing, TCCF and American Forests partnered to reforest 1,700 acres in Eldorado National Forest, California. The initiative includes replanting trees and collecting cones from existing trees to reforest the area and help create a more resilient landscape. 

Reviving the Danube River Basin

For over a decade, TCCF has supported The Living Danube Partnership to protect and restore Europe’s Danube River Basin, which flows through 19 countries. Initial projects in six countries restored over 5,000 hectares and replenished 13.45 million m3 of water annually. The next phase aims to reduce water stress and improve biodiversity.

Repairing catchments in Southern Africa

The Great Limpopo River Basin faces climate change and overuse challenges. TCCF, with Global Affairs Canada, funds a Conservation International project to restore this region and promote sustainable water and land management practices.

These initiatives reflect the Coca-Cola System’s ongoing commitment to sustainable water management worldwide.

Learn more about this inspiring effort here.